Market Research Documents 0. Search ” Unfollow Topic O Options ..- Christie Harris created this Topic 6/27/2016 9:18 AM EDT j 29 words Jl’rt Collapse Unread Market Research Documents Class, FAR Part 10 describes Market Research for federal acquisitions. I am attaching a market research template as well as a resources for completing a market research report. Regards, Christie G:’.I Market Research Template I!! Resources for MR Supplemental Information There are no replies to this Topic. Essentials of Government Contract Management VIL50 I Term: July 2016 – 8 weeks Access from: 7.1.2016 12:00 AM EDT to: 8.25.2016 11:59 PM EDT I Section: 1 Discussion Boards I Week 1 • Market Research. Marketing and Ethics I Sample MR Report Cl Search ” Follow Topic O Options … Christie Harris created this Topic 6/27/2016 9:19 AM EDT I 14 words ,.IL Collapse Unread Sample MR Report Class, Here is a sample of a market research report I completed. Regards, Christie ~ Sample Market Research Report There are no replies to this Topic. 1 MARKET RESEARCH REPORT Description of Requirement: Pitney Bowes Postal Evidencing Systems Requisition Number: XXXXXXXXX.1 Requisition Amount: $416,000.00 1. Background Information: Requisition #XXXXXXXXXX. I for $416,000.00.00 was approved on 11 February 2014 to support the Department of Homeland Security (DHS), Office of Administration and Facilities Management (OAFM), Administrative Services Branch (ASB), purchase of Pitney Bowes Postal Evidencing System Maintenance, Meter Rental, Hosting Services and Supplies under GSA Contract #GS-XXF-XX:XXM . Under previous contract #XXXXX-OX-X-OOOXX this equipment was delivered, tested by ICE OClO’s office and installed. The last option period under Contract #:XXXXX-OX-X-OOOXX was Option Year ill which period of performance was 09/30/2012-09/29/2013. During this time period, DHS Headquarters (HQ) was conducting a competitive DHS-wide Postal Evidencing Systems (PES) Blanket Purchase Agreement (BPA). Unfortunately, DHS was did not award the BPA during Option Year TU. As a result, the Contracting Officer utilized FAR 52.217-8 to extend the period of performance for six months. Again, it was anticipated DHS would complete their competitive BPA for a PES. While DHS is still establishing their BPA, ICE is establishing another contract with Pitney Bowes to continue PES. With the intention that DHS will be completing the procurement process within the next twelve months, ICE is establishing a contract with multiple option periods for more flexibility. Once DHS Headquarters procurement is awarded, ICE plans on using the DHS procurement vehicle. Periods of Performance (POP): The period of performance is a six (6) month based period with six (6), one (1) month options. As follows: 6 Month Base= 03/30/2014-09/29/2014 Option Period T = 09/30/2014-10/29/2014 Option Period 2=10/30/2014-11/29/2014 Option Period 3 = l l/30/2014-12/29/2014 Option Period 4 = 12/30/2014-0 I /29/20 I 5 Option Period 5 = 0I/30/2015-02/28/2015 Option Period 6 = 03/01/2015-03/29/2015 2. Description of Product or Service: The ICE Mail Management Office has an ongoing requirement to continue to provide mail service to approximately J 36 ICE offices throughout the United States including Hawaii. This service will consist of Postal Evidencing System maintenance service, meter head rental, 2 SendSuite Software Hosting service and supplies. The Postal Evidencing System configurations consist of: a. Postal Evidencing System (DMl OOi, DM300, DM500, DM800, DMI 000) b. I 00 lb. Digital Scale c. CPU d. Computer Monitor e. Miscellaneous computer peripherals 3. Purposeof the Productor Service: It is mission critical for ICE-CFO-OAFM-ASB to provide mail services to the 136 field office locations. ICE has Pitney Bowes mailing systems set-up and processing mail in over 136 ICE Field locations. The purpose of this acquisition will be to keep these systems running without interruption and to continue to provide hosting services and supplies. 4. PerformanceRequirements: The ICE Mail Management Program Office (MMPO) has a requirement for continued service for web based postage, mailing and shipping solution consisting of hardware (CPU, keyboard, flat screen monitor, I 00 pound digital scale and postage evidencing system) software, service and supplies to support the ICE agency-wide mail program. The contractor shall provide postal carrier charges for reporting and chargeback purposes for the ICE agency-wide mail program. A web-based enterprise-wide application will be required that provides the benefits of centralized deployment, configuration, and administration while at the same time delivering distributed processing across multiple mailing/shipping locations. The system functionality is as follows: a) Pitney Bowes is the proprietary developer of SENDSUITE software which allows the operator to quickly add a fixed handling charge, or automatically add a percentage based on total charges. In addition, tracking and reporting is automated, saving time and giving control over the charges to SENDSUITE software. b) Web-based multi-carrier system that interfaces to a variety of mailing machines based on volume requirement as stated in the SOW. The system consist of a PC workstation (CPU, flat screen monitor, keyboard and I 00 baseT NIC that is supplied by DHS ICE), l 00-pound platform scale and a digital compliant mailing system. c) System will process mail and shipments to determine the carrier selection, routing guides, documentation, and reporting requirements for express mail and ground parcels. d) System to be engineered with innovative technology enabling web deployment in an enterprise environment. e) System will collect all shipping information on a real-time bases thus allowing for accurate and on time reporting. 3 5. Delivery Requirements: There are no specific delivery requirements. As previously mentioned, this new order will be a six (6) month based period with six (6), one (1) month options with the following Periods of Performance (POP): 6 month base= 03/30/2014-09/29/2014 Option Option Period Period I= 09/30/2014-10/29/2014 2 = 10/30/2014-] 1/29/2014 Option Period 3 = 11/30/2014-12/29/2014 Option Period 4 = 12/30/2014-01/29/2015 Option Period 5 = 01/30/2015-02/28/2015 Option Period 6 = 03/01/2015-03/29/2015 During the periods, Pitney Bowes will be responsible for providing maintenance, supplies and meter head rentals to ICE Field Offices. 6. Information Relative to Agency Requirements: The current contractor is Pitney Bowes, who is a GSA Schedule holder. Therefore these services are commercially available. 7. Market Analysis: ICE started a 60 month “lease to own” contract with FedSource (PoP 9/1/2005 – 8/31 /2008, Contract#: XXXXX-XX-X-00:XXX). The contract was subsequently awarded to the Mid• Atlantic (PoP 9/30/2008 – 9/29/2009, Contract#: XXXXX-XX-X-XXXX). The contract number XXXXX-XX-X-XXXX was awarded to Pitney Bowes, Inc. for period of performance 09/30/2009 through 9/29/2013. Subsequently, ICE was provide a 6 (six) month extension of the current contract that expires on 3/29/2014. No additional contract extensions are available for th is contract. Ill performing market research, OAFM-ASB concentrated on finding GSA schedule holders. OAFM-ASB discovered 21 contractors on GSA schedule 36 50-163 Mail Processing Machines, Systems and Related Software. Of the 21 contractors, only 4 contractors were capable of possible performing IAW with our SOW. The four contractors were: 1. Harris, INC 2. General Mailing and Shipping Systems, INC 3. POST USA INC. 4. Pitney Bowes INC. Of the four contractors, Pitney Bowes is the only vendor authorized to maintain ICE’s mailing fleet. Pitney Bowes, Inc. is the only vendor certified to run on the ICE network backbone to capture postal data in order for ICE to meet is mail delivery. 4 The Pitney Bowes, Inc. system has undergone testing and evaluation and were approved to reside on the ICE network for the current contract. Pitney Bowes, Inc. is the proprietary developer and distributor for their software and meter products. The Pitney Bowes, lnc. software contains a specialized module used to interface with the ICE network. The required Postal Evidencing Systems and the proposed pricing is based on GSA schedule pricing under GSA Contract #GS• XX-XXXXX. Pitney Bowes is the only vendor with its own nationwide service organization servicing Pitney Bowes equipment and the only supplier of new parts for this equipment. There is no other responsible source capable of meeting ICE’s service requirement. ICE will eventually use the DHS PES BPA as it has been deemed “Mandatory for Consideration” by all DHS PES users. Our current contract with Pitney Bowes (PB) expires on 03/29/14 and the award date for the DHS PES BPA is projected after ICE’s current contract with PB expires. Therefore, awarding this service to PB for the period ICE has suggested will ensure a continuation of the current service and ensure ICE field offices will remain operational without an interruption of services. It is our intention to utilize the OHS mandatory BPA once it’s awarded. Due to the time constraints for these mission critical services, ICE is unable to do a competitive procurement. In addition, the other vendors listed under GSA are capable of continuing the service/maintenance for our existing machines. 8. List of Potential Sources: After an extensive market analysis, no other sources were located that offered the services required to support ICE Mail Management Program Office’s mission. 9. MarketResearch Conclusion: In summary, the market research conducted by OAFM-ASB determines that it is in the best interest of the government to award a sole source contract to Pitney Bowes while DHS HQ is continuing their competitive BPA procurement process. fYt~,-~$Qo.R~J)~l,~6 ~~ ~~J_.0.• f>-~(?- Websites Available to Research FAR Prioritiesfor Use of Government Supply Sources (FAR 8.002) Information on: ~ Excess agency property can be obtained through Component PersonalProperty Officials. ~ Excess property from other agenciescan be obtained through Component PersonalProperty Officials, and from GSA’sHow to Acquire Excess PersonalProperty website at: http://www.gsa.gov/Portal/gsa/ep/contentView.do?contentType=GSA OVERVIEW&contentld =20310 ~ Federal Prison Industries supplies and services: www.unicor.gov ~ Procurement List of services and supplies maintained by the Committee for Purchasefrom Peoplewho are Blind or SeverelyDisabled (AbilityOne): http://www.AbilityOne.gov ~ Wholesale supply sourcesthrough: ~ GSA: www.gsaadvantage.gov ~ Defense LogisticsAgency: http://www.dla.mil/customers.aspx >, Department of Veterans Affairs (medical, surgical, and pharmaceutical products available under FederalSupply Schedule): http://wwwl.va.gov/oamm/oa/nac/fsss/index.cfm >, Mandatory FederalSupply Schedules: www.gsa.gov ~ Optional Use FederalSupply Schedules(GSA Advantage): www.gsa.gov (when usingGSA Advantage, use of appropriate FederalSupply ScheduleSpecial Item Number (SIN)is essential) Websites Available to Research EnvironmentallyPreferable Products and Services Information on: ~ Products and services identified by the Environmentally Preferable Purchasing (EPP) Program (including products with recycled or recovered content). Additionally, information on Federal green buying requirements and cost and benefits of purchasing choices can be obtained through the U.S. Environmental Protection Agencywebsite at: www.epa.gov/epp ~ Electronic Product Environmental AssessmentTool (EPEAT) is a system to help purchasers in the public and private sectors evaluate, compare and select desktop computers, notebooks and monitors based on their environmental attributes. AccessEPEAT at: www.epa.gov/epp/pubs/products/epeat ~ Biobased materials (including manufacturing and product information and laboratory results of bio content) can be obtained through the U.S. Department of Agriculture by accessing: http://www.biopreferred.gov/ ~ Energy-efficient products can be accessed at the U.S. Environmental Protection Agency and U.S. Department of Energy ENERGY STAR® Program website at: http://www.energystar.gov/products and through the U.S. Department of Energy’s Federal Energy Management Program website at: http://wwwl.eere.energy.gov/femp/procurement/eep requirements.html WebsitesAvailableto Research EnvironmentallyPreferable Products and Services Information (cont’d): ~ Water-efficient products can be obtained through the U.S. Environmental Protection Agency at: www.epa.gov/watersense ~ Sustainable design and operations can be accessedthrough the U.S. Department of Energyat: http://wwwl.eere.energy.gov/femp/sustainable/index.html ~ • Alternative fuels and other petroleum reduction options such as advanced vehicles, fuel blends, idle reduction, and fuel economy. Also, transportation-related data and trends related to alternative fuels and vehicles can be obtained through the U.S. Department of Energy at: www.eere.energy.gov/afdc Resources Availablefrom the DHS Library Through its wide variety of resources, the DHS Library can be an outstanding source of support for conducting market research. Resourcesinclude accessto: ~ Federal Library Portals (seethe “Federal Library Portals” listing on the DHS Library’s Main Page.) ~ Commercial and Federal Databases(simultaneous central search capability and access)(To view a listing of databases, click on “Central Search” in the OHS Library Main Page’s”Databases Available Department-wide” section.) Includes accessto ASTMJournals, Business& Industry, BusinessSource Premier, Consumers Index, ProQuestTelecommunications, Regional Business News. ~ Fee-for-service accessto a variety of commercial data bases(requires passwords available through the DHS Library). (To view a listing of resources, click on “E-Resource Collections” on the OHS Library’s Main Page.) Includes accessto: ASTMInternational – ASTMStandards, Dun and Bradstreet, lnfoTRACOneFile, HIS (standards). Visit the DHS Library at: https://dhsonline.dhs.gov/portal/jhtml/community.jhtml?index=164&community=MGMT&id=20 40680007 Additional Online Government Databases Availableto ContractingOfficers, Contract Specialists, and Others >- ACQUISITIONCENTRAL(http://www.acquisition.gov/) is a major website for the Federal acquisition community and the Government’s businesspartners. Hosted by the Integrated Acquisition Initiative (IAE).ACQUISITIONCENTRAL provides accessto shared systems and tools for conducting business. In addition to those identified in Part 2, Section B.4 “Federal Contracting Databases” of this guide, acquisition systems accessiblethrough ACQUISITION CENTRAL include: >- Federal BusinessOpportunities (FedBizOpps)- the Governmentwide Point-of-Entry where commercial vendors and Government buyers are invited to post, search, monitor, and retrieve opportunities solicited by the Federal contracting community (also accessibleat https://www.fbo.gov/index?cck=l&au=&ck=) . ~ VETBIZ.gov -The Department of Veterans Affairs Center for Veterans Enterprise Web Portal which includes vendor information pages(also accessible at: http://www.vetbiz.gov/indexl.htm ). Additional Online Government Databases Availableto Contracting Officers, Contract Specialists, and Others >- Bureau of Labor Statistics Consumer Price Index page provides information, updated monthly, regarding consumer price trends (www.bls.gov/cpi). ~ Bureau of LaborStatistics Producer Price Index page provides information regarding trends in selling prices received by domestic producers for their output (www.bls.gov/ppi). ~ Business.gov’s BusinessData and Statistics site provides a portal with links to a variety of businessand economic statistics collected by numerous U.S. Government agencies: http://www.business.gov/expand/business-data/ >- U.S. Small Business Administration: www.sba.gov ~ SAFETYAcitnformation is available at: http://www.safetyact.gov ~ Defense Logistics Information Service’s (DLIS) Federal LogisticsData (FED LOG) Information Center at: http://www.dlis.dla.mil/fedlog/default.aspcan be used by engineering, technical research, provisioning, procurement/contracting,supply, cataloging, maintenance, distribution, storage, transportation, quality assurance, and disposal personnel to retrieve management, part/reference number, supplier, Commercial and Government Entity (CAGE),freight, Interchangeability and Substitutability (I & S) and characteristics information recorded against National Stock Numbers (NSNs). FED LOG also provides service unique data for additional search capabilities. ~ Disaster Response Registry at www.ccr.gov shall be accessed as part of market research performed during disasters or emergencies when contracting for debris removal, distribution of supplies, reconstruction, and/or other disaster or emergency relief activities. A list of prospective vendors voluntarily participating in the Disaster Response Registry can be retrieved by using the CCR Search tool at: https://www.bpn.gov/CCRSearch/Search.aspx. Commercial Online Databases ~ ThomasNet (formerly Thomas Registry) provides a variety of information on manufacturers, distributors and service providers: http://www.thomasnet.com/ ~ Online Phone Directories: www.yellowpages.com and www.yellowbook.com (See also “ResourcesAvailable from the OHS Library”) Online Trade Journals ~ American Metal Market provides information on the metals industry, including pricing. Accessibleat: www.amm.com ~ Platt’s Price Report information on oil pricing and trends may be helpful for developing and supporting contract transportation cost estimates: www.platts.com ~ Random Lengths provides information on the woods products industry: www.randomlengths.com Other Market Research Guidance Although URLs are provided, for best results, use an Internet search engine (such as Google or Yahoo) and search on the following document titles to find the current Internet link. Document Title: ~ Defense Logistics Agency, Market Research: Gathering Information About Commercial Products and ServicesHandbook (SD-5), January 1, 2008, accessibleat: http://www.dsp.dla.mil/app uil/displaypage.aspx?action=content&accounttype=displayhtml&c ontentid=81 ~ DefenseAcquisition University, Continuous Learning Module CLC004,Market Research (accessibleat: https://learn.dau.mil/html/clc/Clc.jsp ) > National Aeronautics and SpaceAdministration, Market research Guide, May 15, 1998 (accessibleat: http://www.hq.nasa.gov/office/procurement/market.html ) > Office of the Secretary of Defensefor Acquisition, Technology and Logistics(Acquisition Initiatives), Commercial Item Handbook, November 2001 (accessibleat: http://www.acq.osd.mil/dpap/Docs/cihandbook.pdf) > RutgersUniversity Libraries’s Market Researchwebsite (accessibleat: http://www.libraries.rutgers.edu/rul/rr gateway/research guides/busi/markres.shtml ) > Army Contracting Agency, Market ResearchGuide, May 2004 (accessibleat: http://www.aca.army.mil/docs/Community/aca mktrsch gd.doc l > Air Force LogisticsManagement Agency, Market Research/AnalysisGuide, August 1997 (accessibleat: http://www.acqnet.gov/comp/seven steps/library/AFmarket-research.pdf)